starbucks
winter film campaign
2020

Here for Every You. Every journey to wellness is different, and what makes it right is that it’s yours. These spots celebrate the mini-moments that happen when we tune in to what we need.

As Associate Creative Director, I guided the team and helped drive the vision for these commercials, pushing the brand to tell a more lifestyle story within our spots. These concepts came to life with each unique customer in mind.

Role
associate creative director

Client
Starbucks

Deliverables
2 :15 sec Films
2 :06 sec films



Concept Narrative & Storyboards

SBux_WinterCampaign_2020_04.gif
Sbux_WinterCampaign_2020_01.gif

Creative Director: Jeff wilkson
Associate Creative directors: Bridget Searcy
senior designer: nina Painter
SENIOR writer: sara hendrickson
film director: Joel kefali